Amazon’s $1.7 bn deal to buy Roomba maker iRobot gets US approval

The UK’s antitrust regulator has cleared Amazon’s proposed $1.7 billion acquisition of iRobot, which designs and builds consumer robots, including robot vacuum cleaners sold under the ‘Roomba’ brand.

The Competition and Markets Authority (CMA) found that iRobot’s market position in the supply of robot vacuum cleaners in the UK is modest and that it already faces several significant rivals.

“On this basis, the CMA considered that the loss of potential competition from Amazon wouldn’t have a substantial impact on market outcomes,” it said in a statement.