How LGBTQ+ couples are normalising expression of their love on the internet

“I don’t know why whenever your notification comes, I become so happy. Love from Kerela,” reads a comment from Lesly Abraham on the latest video of a gay couple’s YouTube channel.

A growing number of couples from the LGBTQ+ community are turning influencers on social media for normalising expressing love for their significant other, amassing thousands of followers on platforms such as Twitter and Instagram and attracting the attention of brands seeking collaboration.