ZEE5 partners TVF for originals, library content

ZEE5, the video streaming platform from Zee Entertainment Enterprises NSE -0.73 % (ZEE), has entered into a content partnership with TVF (The Viral Fever), to bring some of the popular youth-focussed content on the platform.

The move comes a few days after the OTT platform premiered Salman Khan-starrer ‘Radhe’ on a pay-per-view model, and aired much awaited ‘Friends: The Reunion’ for its subscribers in India.