Zoho’s ‘transnational localism’ is helping tide through the current disruptions in SaaS: Sridhar Vembu
By
Biju Kumar
Tenkasi: What is happening in SaaS today is similar to what happened when the dot-com bubble burst, Zoho co-founder and CEO Sridhar Vembu said on Monday at a press briefing in Tenkasi.
He said that SaaS companies spend a lot on marketing and sales akin to the dot-com model where most of Yahoo’s revenue came from selling advertising to other dot coms who were losing money.