Zensar Technologies places its bets on artificial intelligence

PUNE: After establishing digital technology at the core of its goto-market strategy two years ago, mid-size software services firm Zensar TechnologiesNSE -1.66 % has now placed its bets on artificial intelligence (AI).

CEO Sandeep Kishore said the company was moving from being a ‘living digital’ to a ‘living AI’ organisation.“You have to disrupt yourself — if you aren’t focused on AI, then you’re already irrelevant. The only way to create a business impact today is to have AI at the heart of it. We’ve launched a set of internal platforms and will be taking this to customers next,” he said.