ZEE creates fresh TV and web content during lockdown

NEW DELHI : Media and entertainment conglomerate ZEE Entertainment Enterprises Ltd has created fresh television, web and music content during the covid-19 lockdown, leveraging various technology solutions. The teams have enabled innovations through remote production using mobile and professional cameras for video and audio production to support broadcast, digital and social platforms, the company said in a statement.

On the television front, Zee is ready with the SRGMP (Sa Re Ga Ma Pa) 25 year – Silver Jubilee concert, a 25-hour live music marathon to raise funds for the covid-19 response fund by GiveIndia. This will be rendered in 10 languages with the contribution of musicians like Pandit Jasraj, Ronu Majumdar, Selva Ganesh, Himesh Reshammiya, Shaan, Udit Narayan and others.

Zee Kannada is launching non-fiction shows titled Lockdown Diaries and Coffee with Anu, while Zee Marathi is gearing up to launch three shows in the same genre, Vedh Bhavishyacha, a spiritual chat show, Gharchya Ghari Home Minister, a virtual format of the popular show Home Minister and Gharat Basle Saare, a stand-up up comedy puppet show besides four new fiction shows shot locally in Maharashtra under the new social distancing guidelines.