X’s CEO acknowledges that some advertisers have paused spending

Linda Yaccarino, the chief executive officer of social media service X, acknowledged that some advertisers are taking a break from the platform following outrage over antisemitic content and commentary, some of it endorsed by the site’s owner, Elon Musk.

Yaccarino cited “a misleading and manipulated article” for spurring some advertisers to temporarily pause spending, a reference to a Media Matters piece that said ads from big brands were placed near offensive content. She follows Musk in criticising the report, which they say misrepresents the experience on X, formerly Twitter.