Widespread metaverse adoption still years away, despite strong early signals: NASSCOM

Despite witnessing strong early adoption, metaverse technologies are likely between eight and ten years away from widespread adoption, according to a report by NASSCOM and McKinsey. Enterprises have begun implementing metaverse use cases across their businesses, but the technology’s scaling up will depend upon factors including clarity on return on investment, technology and talent readiness.

“We are beginning to see a more nuanced and thoughtful approach in designing an immersive experience whether it is creating virtualized sales channels with NFTs or digital twins for product designing. The potential of Metaverse technology is transformative, its at-scale potential will be determined by its impact on data privacy, inclusion, health and the impact on energy & sustainability,” Sangeeta Gupta, senior vice president at NASSCOM said in a press statement.