WhatsApp-API helping deliver digital, mobile-first solutions across segments: Abhijit Bose

WhatsApp India Head Abhijit Bose on Tuesday said its platform – WhatsApp-API – is helping deliver digital and mobile-first solutions across segments like financial solutions, government services and retail. Speaking at the Global FinTech Festival (GFF) 2021, the top executive said WhatsApp – in convergence with telecom infrastructure and India Stack – is building a successful roadmap ahead for enabling and digitising businesses in the country on WhatsApp-API.

“I’m excited that services on the platform are growing significantly. Hundreds of businesses and other services are now launching every month, and adoption by our users is accelerating. Whether you’re the largest institution or a single entrepreneur, customised solution to solving unique challenges in any sector, can now be rapidly configured and deployed,” he added.