What’s on Google’s plate after Pixel sales dip in Q1

NEW DELHI: Industry-wide “pressures in the premium smartphone market” led to a drop in Pixel sales in the first quarter of 2019 compared to the same time last year, a top official of Google parent company Alphabet has said.

With Google finding it hard to compete in the premium segment, the company could offer new products in the mid-range market.

Google is expected to show off its cheaper Pixel 3a and 3a XL on the first day of its I/O developer conference next month, The Verge reported on Monday.

On an earnings call with reporters, Ruth Porat, Chief Financial Officer of Alphabet, cited “some of the recent pressures in the premium smartphone market” for the trouble in selling expensive Pixel phones.