What customers want from 5G, Ericsson says users willing to pay 66% more premium for services

As telecoms look to make 5G a reality soon for everyone, customers have already given an insight into services for which they are willing to pay the most when 5G rolls out, Swedish telecom service provider Ericsson revealed in its June 2019 Mobility report. Among these are virtual tactile shopping, home sensor services, 5G TV, 5G in-car entertainment, VR passenger and VR cloud gaming. Spread across categories such as automotive, entertainment, gaming and VR, smart home and retail & communications, these services are crucial in terms of customer expectations and industry opportunities for the telecoms who can benefit from the “66% premium” that customers are ready to shell out for 5G service, Ericsson report observed.