Weak demand weighs on India’s smartphone shipments in July-September

In line with a weak global smartphone market growth, India’s shipments fell 6% year-on-year to 44.6 million units in the September quarter largely due to a weak demand in the low-end mobile phone segment, according to a report by market analyst firm Canalys.

“Hit by inflation, entry-level device contribution declined this year, while the mid-to-high segment performed relatively well thanks to aggressive promotions,” said Sanyam Chaurasia, an analyst at Canalys. The market analyst firm expects an improvement in the consumer confidence with slowly easing inflationary environment.

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