Vodafone Idea cedes further ground to rivals, RMS dips to 22.6% in July-Sep: Trai data

Kolkata: Vodafone Idea (Vi) has lost further ground to rivals – Reliance Jio and Bharti Airtel – with its revenue market share (RMS) slipping 22 basis points (bps) sequentially to 22.6% in the September quarter, dragged mainly due to comparatively lower network-related spends which led to more subscriber losses, say analysts.

Conversely, market leader Jio reported 34 bps gains on-quarter, taking its RMS in the July-September period to 41.3%, while No 2 telco, Bharti Airtel’s was stable at around 34.2%, said sector experts, analysing latest telco financial data collated by the Telecom Regulatory Authority of India (Trai).