Vivo quits as IPL’s title sponsor a day after Swadeshi Jagran Manch raises objection

Chinese mobile brand Vivo on Tuesday withdrew as the title sponsor of the Indian Premier League, a day after RSS-affiliate Swadeshi Jagran Manch expressed strong reservations to the BCCI continuing its ties with the Chinese company, media reports said.

According to reports, the Chinese mobile brand will be pulling out of the tournament for this year and is in talks with the BCCI for an “amicable separation” amid rising Sino-India diplomatic tensions.

The one year pullout could be treated as a moratorium period and if the relations improve, BCCI may look at inking a fresh three-year deal with the company from 2021 to 2023 on revised terms.