Vivo pulls out as title sponsor of IPL 2020

Mumbai: Chinese smartphone manufacturer Vivo has opted out of the Indian Premier League 2020 title sponsorship after disagreement with India’s cricket board over a discount on the sponsorship fee and in response to growing opposition to a Chinese brand backing the tournament following the Galwan stand-off.

Top officials in the Board of Control for Cricket in India told ET that Vivo had been looking for a reduction in the sponsorship sum due to the Covid-19 disruption and decided to sit this one out as anti-China sentiment intensified over the past two days.