Viacom18 launches subscription VOD service for kids

MUMBAI: Viacom18 has announced the launch of VOOT Kids, a first of its kind multi-format Kids app offering ‘fun & learning’, with a collection of over 20,000 videos, e-books, stories and quizzes.

Priced at Rs 99 per month and Rs 799 per year, the service is first subscription service from the broadcast network.

Certified by Early Childhood Association (ECA), VOOT Kids will be available to download on iOS and Android Play Store.

“We realized that in order to make Viacom18 future ready, we have to build our digital portfolio. And while Voot is there for adults, it made a lot of sense for us to bring in a separate kids app as we have a lot of local and global IPs,” said Sudhanshu Vats, Group CEO & MD, Viacom18.