User experience key if desi apps hope to gain the success of banned ones
By
admin
New Delhi: The ban on 59 apps with Chinese links has opened up opportunities for homegrown players to accelerate growth but they will have to ensure good user experience and engagement on their platforms to be successful, according to industry analysts.
Homegrown apps like Roposo, Chingari and others have claimed to have seen manifold growth in downloads since the ban was announced last month.