Twitter acquires ad-free news reader Scroll

Twitter Inc. acquired Scroll, an ad-free news reader product, and said it expects to pull the service into a new subscription offering being planned.

Scroll works with a handful of publishers, including BuzzFeed News, the Atlantic and USA Today, and offers stories from those publishers to paying customers. The stories don’t have ads, and Scroll shares some of the revenue from its subscriptions with the publishers.

Scroll will temporarily halt new subscribers while its 13-person team joins the social media company, Twitter said Tuesday in a blog post. Deal terms weren’t disclosed. Scroll, which has offices in New York City and Portland, is backed by investors including Union Square Ventures.

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