TRP scam: Mumbai Police say ex-BARC CEO was ‘mastermind’

The Mumbai Police on Friday asserted that ex-BARC CEO Partho Dasgupta – who was arrested on Thursday – was the ‘mastermind’ of the alleged multi-crore rupees TRP scam, unearthed last October.

Addressing the media, Police Commissioner Param Bir Singh and other officers said that the former CEO of Broadcast Audience Research Council (BARC) had allegedly conspired to boost the ratings of one new channel by reducing the viewership of its rival channels.

The 15th person to be arrested so far in the sensational TRP scam, Dasgupta was nabbed by the Pune Police on Thursday and produced before a Mumbai Court (on Friday) which remanded him to police custody till Dec. 28.

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