TRAI’s new tariff order: Consumers may benefit, but industry to take a hit

The Telecom Regulatory Authority of India’s (TRAI) latest move to bring in amendments in the tariff order is expected to disrupt the subscription revenues monetisation models of broadcasters, cable operators and DTH players.

According to analysts, while TRAI’s move would offer some relief for consumers from the spikes they have seen in the cable and DTH bills in the past year, it will have an adverse impact on the revenues of the broadcast and cable industry.

Bouquet prices

One of the key changes introduced by the regulator is the cap on discounting of bouquet prices at about 33 per cent compared to the sum of the a-la-carte pricing of TV channels which form part of the bouquet.