TRAI suspends new SMS scrubbing norms for 7 days

The Telecom Regulatory Authority of India (Trai) on Tuesday temporarily suspended the scrubbing of short message service or SMS by telecom service providers (TSP) for seven days to allow principal entities to register their messaging templates. Trai has asked the telecom companies to inform the respective principal entities and facilitate their registration within the stipulated time.

Department of Telecommunications (DoT) officials will, on Wednesday, also meet the TSPs, Trai officials, bank executives, and other principal entities that send SMSes to users, and ask them to expedite the process of registration so that this technology could be brought into place as soon as possible, senior government officials said.