Tech Mahindra partners with French digital content solutions firm Rakuten Aquafadas

IT services firm Tech Mahindra and French digital content publishing firm Rakuten Aquafadas on Thursday signed an MoU (Memorandum of Understanding) to collaborate on building enhanced customer experience offerings.

Rakuten Aquafadas and Tech Mahindra aim to build a Customer Experience Offering leveraging the suite of software that Rakuten Aquafadas provides for digital publishing.

Manish Vyas, Global President of Tech Mahindra’s Communications, Media & Entertainment Business & CEO of Network Services said, “5G has the capability to unlock unprecedented opportunities in every industry vertical and domain. Our collaboration with Rakuten Aquafadas will help us further drive innovation in the Artificial Intelligence, Machine Learning, Digital Transformation space, and enable us to enhance customer experience from the forefront”.