Tech adoption across sectors; startups helping to expand markets: Report

Amid technology adoption across the board, startups in most sectors are helping to expand markets bringing new customers into the fold, instead of disruption of existing companies, according to a latest report.

BofA Securities note described India as a supply constrained market (rather than demand constrained), and said Jio’s launch of 4G services at affordable prices had underlined that at a ‘value for money’ proposition, consumer uptake picks up.

Past calls and meetings with India’s leading experts and top startups in the unlisted space had fortified the view that India internet sector is at an inflexion point to witness hyper-growth in the coming years, the report ‘Internet – India and ASEAN: Disruptive Tech’ said.