Tatvic Analytics wins upGrad’s digital marketing mandate of Rs 75 crore

Mumbai: upGrad has selected Tatvic Analytics as its digital marketing consulting firm to strategize and implement data-driven marketing campaigns over the brand’s digital channels and programmatic space.

upGrad is India’s largest online higher education company, basis gross revenue generated from the Indian market.

Understanding our consumers’ needs and catering to them has always been our priority and Tatvic demonstrated the potential to deliver on our learner centricity. It is through a rigorous and robust screening process, that we decided to onboard Tatvic as our digital analytics consultants. Their team is highly capable and is well aware of the latest industry trends which allows them to hit the ground running, which is exactly what we need at the moment to launch upGrad’s biggest marketing campaign in calendar year 2020,” says Mayank Kumar, Co-founder & MD at upGrad.

Read more

You may also like

More in IT

Comments are closed.