Tatas’ super app called TataNeu

Mumbai: Tata Group chairman N Chandrasekaran gave a sneak peek of the ‘TataNeu’ super app to its senior leadership on Tuesday. While the commercial launch of the TataNeu is still some months away as several pieces are yet to fall in place, the group will open up the platform only for use among its employees.

The conglomerate wants to tap its huge workforce of over 7 lakh people, a ready user base, for the super app pilot study.

A super app — the term was coined by Blackberry founder Mike Lazaridis in 2010 — is many apps within an umbrella app. While some group apps like BigBasket, 1MG, Taj, Croma and AirAsia have boarded TataNeu, its other apps like