Tata Digital to invest up to $75 mn in fitness startup CureFit

Continuing its foray into the digital consumer ecosystem, Tata Digital, a 100 per cent subsidiary of Tata Sons, has signed a deal for investing of up to $75 million in CureFit Healthcare. This is subject to completion of diligence process and other approvals.

As part of the deal, CureFit Founder & CEO Mukesh Bansal will join Tata Digital in an executive role as President. He will continue in his leadership role at CureFit.

“The CureFit partnership with its industry leading platform in fitness and wellness aligns very well with our overall healthcare proposition where fitness is increasingly becoming an integral part of a consumers’ life,” said N Chandrasekaran, Chairman, Tata Sons.