Spotify’s Sound Up to boost women podcast creators in India

Mumbai: Swedish music streaming company Spotify on Monday launched Sound Up in India to boost underrepresented women podcast creators in the country.

Sound Up is a global programme created to identify underrepresented communities, and enables participants to hone their podcast skills through training, mentoring, workshops, and full-program support provided by the audio streaming platform.

In India, Spotify will focus on women as an underrepresented community, with the hope to bring more female talent into India’s thriving audio ecosystem, the company said.