Southeast Asia smartphone market fell 21% in Q1 as consumers cut spending on tech: Canalys

NEW DELHI: The Southeast Asian smartphone market fell 21% year-over-year to 20.9 million units in Q1 2023 as consumers cut back their spending on technology, according to a report released by Canalys on Wednesday.

The research agency said that this is the fifth consecutive quarter of decline in the Southeast Asian smartphone market.

Samsung widened its lead, shipping 5.6 million units with a market share of 27%, as new models in various price bands received a good response. Oppo secured the second position in the market by shipping 4.0 million units, representing a market share of 19%. Xiaomi and Vivo each recorded 2.5 million shipments, with Xiaomi climbing to the fourth spot, while Realme finished in the top five with 2.2 million shipments and a market share of 11%.