Sony signs $100 million media rights deal with New Zealand Cricket

Sony Pictures Networks India (SPNI) said it has acquired New Zealand Cricket (NZC) media rights for the Indian market. The deal is pegged at $90-$100 million (Rs 749-Rs 833 crore), according to industry executives.

SPNI, which has been on an acquisition spree in the sports media market and owns media rights to the England and Sri Lanka cricket boards, will broadcast NZC matches on both TV and digital platforms from May 2024 to April 2031. The rights deal includes two India tours to New Zealand, comprising 24 matches across test matches, one-day internationals (ODIs) and T20 internationals.