Snapdeal partners with RuPay for festive discounts

E-commerce marketplace Snapdeal has partnered with NPCI’s RuPay to offer discounts to its debit and credit card users in the upcoming festive season, in a bid to cash on the growing popularity of the homegrown payment gateway.

This partnership offers RuPay’s nearly 600 million users an instant 20 per cent discount when they use their debit or credit cards to buy on Snapdeal in the coming festive season, the e-commerce platform said in a statement.

As per an RBI document, about 586 million RuPay cards were issued as on March 31, 2019, which accounts for more than 50 per cent share of such cards issued in the country.