Snapchat to pay monthly grants up to $50k to sound creators in India

Snap, the parent company of Snapchat, on Tuesday said it will provide monthly grants of up to $50,000, beginning mid-November, to top sound creators in India that are distributing music on Snapchat.

Snap has partnered with DistroKid, an independent digital music distribution service, to facilitate and distribute payments for up to 20 artists per month at $2,500.

Snap in India launched the ‘Snapchat Sounds Creator Fund’ — a new grant programme designed to recognise emerging artists in the country in driving video creations and defining cultural moments on Snapchat and Spotlight alike.

The monthly grants will be for artists based in India and age 16 and above and where applicable, have parental consent, the company said in a statement.