Snapchat testing beta version in 5 Indian languages
San Francisco: In its efforts to reach more users, photo-messaging app Snapchat has launched a beta test version in eight new languages, five of which are Indian, the media reported on Wednesday.
The new languages being tested are Hindi, Marathi, Gujarati, Punjabi, Urdu, Malay, Vietnamese and Filipino, evidently focusing on the Indian market.
The turn of events is interesting after Snapchat CEO Evan Spiegel, in April 2017, infamously said that “poor countries” like India and Spain were of no interest to him for business expansion.