Snap India doubled user base, engagement in 2022: CEO Evan Spiegel
By
Biju Kumar
Snap Inc, which runs the ephemeral messaging app Snapchat, more than doubled its user base and engagement in India, its cofounder and CEO Evan Spiegel told ET in an exclusive interview.
The sharp uptick in Snap’s Indian business comes amid the broader turmoil roiling technology firms globally. The app’s monthly active users in India, which was estimated at about 100 million in October 2021, has since doubled.