ShareChat acquires Kae Capital-backed meme-sharing app Memer

MUMBAI: ShareChat, the Indic language social media platform, has acquired Kar Capital-backed meme-sharing and discovery platform Memer.

The platform had gained popularity in the regional markets, mainly among young audiences since its inception. Post-acquisition, Memer’s product suite will be integrated into ShareChat.

“We are looking for inorganic opportunities to complement our organic efforts and power the growth engine. We are on active lookout for start-ups that complement our product capabilities and share the vision of serving diverse content and social needs of Indian masses. Memer happens to be the first step towards this approach,” said Manohar Charan, VP – Corporate Development and Strategic Finance, ShareChat.