Samsung unveils Note 10, Note 10+

Tech giant Samsung on Tuesday said it is confident of cornering 65 per cent market share in the premium smartphone segment (Rs 30,000 and above) with the launch of its flagship Galaxy Note 10 and 10+ in India.

The company, which competes with the likes of OnePlus and Apple, in this segment, said in the first half of 2019 (January-June), its market share was at 63 per cent in value terms in the premium category (as per GfK data). “We had 52 per cent value market share in the premium segment in 2018. This rose to 63 per cent in H1 2019,” Samsung India Senior Vice President and Head of Marketing, Mobile Business Ranjivjit Singh told PTI. He added that by the year-end, the company is confident of expanding this share further to 65 per cent and above.