Samsung might miss target of 300 million smartphone shipments for the first time in nine years

Samsung shipment target: For the first time in nine years, Samsung might not make the 300-million mark for the sale of its smartphones. According to South Korea-based reports, it has been estimated that the smartphone giant would only be able to ship 270 million units, falling short of its goal by 10%. This is most likely due to the coronavirus pandemic, which caused all logistics to come to a halt worldwide for two to three months.

The smartphone giant had announced at the end of the third quarter of 2020 that it had shipped 189 million phones, a huge feat considering the year that has been. Moreover, keeping in mind the steady recovery that the segment has been witnessing for the past couple of months, the report estimated that the giant would still reach 270 million shipments, which again is an achievement for an year during which several lives were lost and many lost their jobs.