Samsung launches cobranded credit card with Axis Bank, Visa; targets 30% growth this festive season

Korean smartphone giant Samsung is looking to push smartphone upgrades among consumers besides driving overall electronics sales during the festive season with the launch of a cobranded credit card. For the card, it has joined hands with Axis Bank and Visa.

With the new credit card and existing Samsung Finance Plus program, Samsung is expecting over 30% growth in sales this festive season over last year.