Samsung India launches ultra-luxury screen, The Wall

South Korean consumer durable major Samsung has launched a large-format modular micro-LED display called ‘The Wall’ in India. The product represents its most premium and expensive screen worldwide.

The Wall comes in a variety of sizes and ratios starting from 146-inch in 4K priced at ₹3.5 crore to 292-inch in 8K priced at a whooping ₹12 crore.

The Wall first made waves at its unveiling at the CES 2019 event in Las Vegas earlier this year. The product, with two variants, is targeted at both the B2C and B2B consumers. While the Wall Luxury is targeted at the B2C segment for home cinemas with an entertainment mode and smart TV features, the Wall Pro is targeted at high-end businesses and luxury retail spaces. The latter is available upon reservation.