Samsung Galaxy M: Mass hero!

Especially down south, certain actors have a larger-than-life fan following. They may not do really classy roles or films with a social message. Their only aim is, in Vidya Balan’s famous words, “Entertainment, entertainment and entertainment”. They are paisa vasool, they are the talk of the town, and they become the flavour of the season. They are known as mass heroes.

The smartphone industry in India is as dramatic and entertaining as the film industry. There are big brands, there are upcoming brands, there are brands that quickly disappear after an appearance or two, and then there are the ‘mass’ brands. What we witnessed recently,