Remember Vaio? Iconic PC brand eyes India again but with a different partner

The Vaio laptop is making a comeback in 2021, but with a different partner. Nexstgo — the company which brought Avita’s laptops to India — has a license agreement with the Japan-based VAIO Corporation to bring the VAIO brand to a number of Asian countries. The agreement between the two companies gives Nexstgo the rights to manufacture, sell and market the Vaio laptops in India and other Asian countries, including Hong Kong, Singapore and Malaysia. Vaio laptops will be sold In India by Flipkart.

The Vaio was once a part of Japanese conglomerate Sony, and the brand had a cult following among upmarket consumers. VAIO, which stands for Visual Audio Intelligent Organizer, was first introduced in 1996.