Reliance starts trials of JioMart shopping portal across India

Reliance Industries Ltd. has started testing its online grocery shopping portal across India, still under a nationwide lockdown to control the spread of the coronavirus.

JioMart is now delivering in more than 200 cities, Damodar Mall, the chief executive officer of Reliance Retail’s grocery business said in a tweet. JioMart last month started a pilot project serving users in three neighborhoods surrounding Mumbai.

The soft launch of JioMart takes Reliance Chairman Mukesh Ambani, also Asia’s richest man, one step closer to taking on Amazon.com Inc. and Walmart Inc.’s Flipkart in an e-commerce market that KPMG says is likely to grow to $200 billion by 2027.