Reliance Retail planning foray into value apparel space

Reliance Retail is planning to launch a value apparel format to compete directly with Tata’s Zudio, Landmark group-owned Max and Shoppers Stop’s new mass-priced brand InTune. The company is in talks to lease 6,000-9,000 sq ft space across malls and high street for the new brand, name for which has not been disclosed yet.