Quick-commerce, food-delivery firms register massive order surge on New Year’s Eve

New Delhi: Food delivery and quick commerce platforms like Zomato, Blinkit and Swiggy Food and Instamart witnessed a massive order surge on New Year’s Eve, said senior industry executives.

The top executives posted regular updates on microblogging site X (formerly Twitter) informing about the order trends on New Year’s Eve on Sunday.

Zomato CEO Deepinder Goyal shared that New Year’s Eve (NYE) 2023 had been exceedingly profitable for the food delivery platform. “Fun fact: We’ve delivered almost as many orders on NYE 23 as we did on NYE 15, 16, 17, 18, 19, 20 combined. Excited about the future!” Goyal posted on X.