Premium smartphone market collapses 8% in Q1 as Apple falls

NEW DELHI: The global premium smartphone market has collapsed 8 per cent in the first quarter (Q1) of 2019 as Apple shipments plummeted 20 per cent, a report by Counterpoint Research said on Wednesday.

According to Counterpoint Research’s ‘Market Monitor Service’ report, during the quarter, Samsung ended up with one-fourth of the global premium segment – which is the company’s highest ever share over the past year.

This was also the first time that Samsung launched three devices instead of the usual two in its S series, thus covering wider price points.