Poco mulls ecommerce, offline and category expansion in 2023; complete 5G phone under Rs 15,000 to take 2-3 more quarters | Exclusive
By
Biju Kumar
Poco has some big plans for 2023. The Xiaomi spin-off brand, which has been primarily online, wants to slowly but gradually scale up its offline presence while diversifying its product portfolio by venturing into new categories, including wireless audio and potentially even tablets. Getting into ecommerce is, also, on the agenda even as Poco looks to scale up the brand “to the next level.”