PNB launches campaign to promote digital banking

State-owned Punjab National Bank on Saturday launched a campaign to encourage customers to use digital banking channels.

Under the campaign ‘DIGITAL APNAYEN’, the bank will contribute

Rs 5 towards the PM CARES Fund on behalf of each customer conducting the first financial transaction to activate their RuPay Debit card either on point of sale (PoS) or e-commerce platform, PNB said in a statement.

The campaign launched by the bank’s Managing Director S S Mallikarjuna Rao on the occasion of Independence Day is till March 31, 2021.

It envisages to encourage customers to use digital channels and participate in the noble cause of donating to the PM CARES Fund for COVID-19 by PNB, it said.