OPPO sets up camera innovation lab at Hyderabad R&D centre

HYDERABAD: Chinese smartphone maker OPPO has set up a specialised lab for camera innovation at its R&D centre in Hyderabad.

According to OPPO, the new camera lab will use emerging technology like Artificial Intelligence (AI) to develop futuristic solutions in smartphone videography as well as resolving issues pertaining to night videography, different surrounding light and light temperatures. It will also carry out research on full dimension fusion (FDF) portrait video system technology.

Right from using AI algorithms to developing AI facial reconstruction technology to enhancing the application of beauty solutions, all imaging effects will be specifically designed and tuned for the Indian skin tones as part of its efforts to provide localised solutions in India for the world, OPPO said on Monday.