Only 12% companies are utilising AI to outpace their rivals: Report

Only 12 per cent of organisations that use artificial intelligence (AI) are doing it at a maturity level to achieve a strong competitive advantage while the rest are still experimenting with the technology, a new report said on Tuesday.

The research from Accenture puts the median AI maturity of organisations at a moderate score of 36, revealing most companies have significant opportunities to generate greater value with AI.

Tech firms globally already have a high AI maturity score of 54, which will rise moderately to 60 in 2024.

In contrast, carmakers and suppliers will leap from a moderate 39 today to 57 in two years — betting on a significant surge in sales of AI-powered self-driving vehicles.