OnePlus: bestselling premium phone brand of 2018

Apple CEO Tim Cook didn’t mention India directly during the company’s recent earnings call with analysts but he did talk about the many factors why iPhone sales are not picking up in the emerging markets. “The relative strength of the US dollar has made our products more expensive in many parts of the world,” Cook said. Another reason behind the iPhone’s sluggish performance is the device with all the big features — OnePlus, which many now consider a sensible premium brand. According to the Counterpoint quarterly report for Q4 2018, which was released last week, OnePlus has emerged the bestselling premium smartphone brand of 2018.

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