Nothing to debut sub-brand CMF on Sept 26, opens community review program

Nothing on September 14 announced that its sub-brand ‘CMF by Nothing’ will debut on September 26 at 2:30 PM local time. Alongside, the London-based consumer technology start-up announced the CMF community review program for content creators and technology enthusiasts.

For the uninitiated, Nothing announced the CMF by Nothing earlier this year. Through the sub-brand, the start-up plans to introduce an affordable range of products in a bid to make its uniquely designed products accessible to a wider group of consumers. The initial products from the sub-brand would include a smartwatch, earbuds, and accessories.